Sho-jo.

Nekologic developed a creative promotional website for an independent music project (Sho-jo) that paired original music with a bespoke sake brand intended to be enjoyed alongside the accompanying album.

The website was designed to reinforce the connection between the physical product and the music, providing visitors with a digital experience that complemented the project's artistic direction. We also supported the project with hosting, deployment, and technical advice, and helped integrate the website with printed materials and product packaging through the use of QR codes.

By combining web technology, physical products, and digital experiences, we helped a creative and cultural initiative deepen audience engagement.